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How It Started vs How It’s Going: The RJS CBD Journey

  • RJS CBD Team
  • Jan 14
  • 3 min read

At RJS CBD, we’re proud of our journey. What began as a small idea in 2019 has blossomed into a thriving business, firmly establishing itself as a trusted name in the premium CBD space. Looking back at where we started and seeing how far we’ve come isn’t just a celebration of growth; it’s a testament to passion, determination, and the incredible support we’ve received along the way.


The Humble Beginnings

The earliest days of RJS CBD were defined by simplicity and a deep commitment to quality. In 2019, our first market stalls sold only third party hand-selected products, as pictured! Armed with a clear vision to provide high-quality CBD products that could genuinely improve people’s lives, our founder, Roy, spent countless weekends at local markets sharing the benefits of CBD with curious customers.

Those early photos – pop-up tables laden with various CBD related products, brightly coloured banners fluttering in the breeze – capture the essence of a grassroots beginning. It was about building trust and educating people. Over time however, it became clear that few of these third party products offered the premium feel and results that Roy wanted to offer.





A Defining Partnership

In 2021, RJS CBD entered a new chapter when Roy partnered with Jordan Whittingham, whose expertise in marketing and business development breathed fresh life into the company. With Jordan on board, the business embraced a modern approach, enhancing not only our branding but also our reach.

This partnership marked a turning point. Together, we envisioned RJS CBD as more than just a product reseller; we aimed to create a brand that people could turn to for reliable, premium CBD solutions. Jordan’s strategic insights, coupled with Roy’s unwavering commitment to quality, set the stage for the significant milestones that followed.


How It’s Going

Fast forward to today, and RJS CBD has grown beyond recognition. We’ve moved from those early market stalls to offering our own branded, premium CBD products online all over Europe, as well as select Spanish markets. Our product range now includes CBD oil in various flavours and strengths, and most recently, our CBD balm – a versatile solution for aches, pains, and inflammation. Each product reflects the same dedication to quality that started it all. 2025 will see two more products entering our roster, but we're remaining tight-lipped on that for now!


Our growth isn’t just about products, though. It’s about the relationships we’ve built. From customers who’ve been with us since the market stall days to those discovering us for the first time, the RJS CBD community has been the backbone of our success. Whether it’s a dog owner finding relief for their pet’s seizures or an athlete easing muscle pain with our balm, these stories inspire us to keep pushing forward.





The Power of Progress

What’s driven our journey so far is the perfect blend of passion and purpose. Roy’s vision for creating a genuinely helpful product laid the foundation, and Jordan’s business acumen built the framework for sustainable growth. Together, we’ve cultivated a brand that prioritises quality, education, and trust.

But we’re not stopping here. As we continue to grow, we’re committed to expanding our product range, increasing accessibility, and helping even more people discover the benefits of CBD. We’re also investing in customer education, ensuring that everyone who comes to RJS CBD can make informed decisions about their health and wellness.


Looking Back, Moving Forward

Seeing those old photos reminds us of where we started and why we began this journey. They’re a reminder that every step – no matter how small – contributes to a greater journey.


As we move forward, we’re excited about what’s ahead and grateful for everyone who’s been a part of our story so far. Whether you’re a long-time supporter or new to RJS CBD, thank you for believing in us.


Here’s to continued growth, innovation, and making a positive impact – together.


 
 
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